This book examines the promotion and reception of the image of Franz
Joseph (Habsburg emperor from 1848 to 1916) as a symbol of common
identity in the Austrian half of the Habsburg Monarchy (Cisleithania).
In the second half of the nineteenth century and the first decades of
the twentieth century the promotion of the cult of the emperor
encouraged a Cisleithania-wide culture of imperial celebration. On Franz
Joseph's birthdays and jubilees, cities produced special theater
productions, torchlight parades, and ethnic/historical processions.
Thousands of voluntary associations sponsored local festivities.
Hundreds of thousands of villagers and townspeople set transparent
portraits of Franz Joseph in illuminated windows. Publishers sold
millions of commemorative books and pamphlets, and retailers offered
busts, plaques, and mass-produced portraits of the emperor. The ability
of the center to control the meaning of Habsburg patriotism was limited,
however. This study concentrates on the official presentation of the
imperial cult as well as on the use or rejection of the image of the
emperor by regional social and nationalist factions. It analyzes both
the production of the cult of the emperor and its reception,
illuminating the tension between national and supra-national identity in
an age of expanding political participation.