Planning and Managing Smaller Events: Downsizing the Urban Spectacle
explores the role of smaller scale events in contributing to the renewal
and development of urban societies.
This book adopts a case study approach to examine a diverse range of
events taking place in towns and cities in Europe, Asia and North
America. This volume begins by defining and classifying these kinds of
events and then verifying if and how they can provide opportunities for
cities and towns without the disadvantages of world-famous large events.
It concludes by discussing the growing regional scale of urban phenomena
and their transition in post-metropolitan spaces.
Planning and Managing Smaller Events: Downsizing the Urban Spectacle
will be of interest to government officials and policy makers involved
in economic development, urban planning, parks, arts/culture as well as
students and researchers interested in urbanism, event management,
tourism and recreation.