Completely revised and updated, the Fourth Edition of this popular
resource recognizes the emerging importance of planned giving and the
changes that have taken place over the last few years. The new edition
now includes a convenient, easy-to-use CD-ROM filled with exhibits,
documents, and forms. With a new focus on user-friendly content and
helpful insights, tips, warnings, and perspectives, the new edition
empowers fundraising professionals with the ability to speak the same
language as donors and their advisors, while still keeping their own
organization's goals in mind.
Note: CD-ROM/DVD and other supplementary materials are not included
as part of eBook file.