**From the legendary Oklahoma coach, a candid and inspiring
memoir.**When Bob Stoops took over as football coach in 1999, the
Oklahoma Sooners were in disarray with back-to-back losing seasons. But
in just two years' time, Stoops achieved the seemingly impossible:
winning a national championship and returning the struggling Sooners to
their powerhouse status, churning out NFL talent, Heisman Trophy winners
and conference championships, bowl wins and national title runs on a
regular basis.During his 18 seasons at OU, his record was a remarkable
190-48. At only age 56, at the peak of his career, he stunned the
college football world by walking away.For the first time, Bob opens up
about his career alongside the evolution of the game itself. From his
unlikely emergence as a star player at the University of Iowa, to his
coaching apprenticeships under giants like Hayden Fry, Bill Snyder, and
Steve Spurrier, Stoops recounts how the game he fell in love with as a
boy has evolved into a billion-dollar business often compromised by
recruiting wars, aggressive agents, overzealous boosters and alumni, and
the emergence of the CEO head coach rather than mentor and teacher. Bob
holds nothing back while explaining why it was time to step away from
the game--and players--he still loves.Told with a rare combination of
sincerity, vulnerability, and pure heart, No Excuses is both an
engaging and eye-opening football memoir and an unprecedented portrait
of a coach of one of the greatest legacy programs in the history of the
college game.