Bachelor Thesis from the year 2008 in the subject Tourism -
Miscellaneous, grade: 1,8, International University of Applied Sciences
Bad Honnef - Bonn, language: English, abstract: As research around the
impacts of Mega Sport Events on host cities and regions reached is
peaking in the aftermath of the FIFA World Cup 2006, the UEFA European
Football Championship 2008 and the Beijing Summer Games 2008 the topic
of cooperation and networking has been widely neglected in regard to
MSEs. With the focus on the tourism industry of hosting regions, this
work tries to start to change this, as an exploratory approach towards
finding out more about the interrelationship of those two topics in
tourism. As both, MSEs and cooperation are gaining more and more
interest within tourism research this should also be seen as an approach
to combine both to motivate further research. Methodologically this is
realized by conducting expert interview with five industry experts with
valuable experience in preparing, hosting and also benefiting from a
Mega Sport Event. The expert interview, as the primary research part of
this work is based on the cooperation concept of Axelrod's game theory.
This basis was used to design, conduct and analyze the primary research
part of this thesis. Essentially, the thesis should be interpreted as a
scientific approach to present the combination of the topics of Mega
Sport Events and cooperation in tourism.