China is the world's biggest consumer story, but foreign businesses are
still getting it wrong due to lack of knowledge and understanding.
Myth-Busting China's Numbers provides a unique and insightful critique
of China's economic data, analysing what businesses need to be aware of
when interpreting this data and why.
From GDP down to micro-markets, demographics and company financials,
this book looks at the flaws, inaccuracies and manipulations of data
from major statistical categories, providing guidance on how to spot and
rectify these issues, and allowing businesses to better understand their
market and reduce risk. Featuring case studies of businesses that have
failed and succeeded based upon on their understanding of China's data,
this book is invaluable to anyone with business or investment plans in
China.
Palgrave Pocket Consultants are concise, authoritative guides that
provide actionable solutions to specific, high-level business problems
that would otherwise drive you or your company to employ a consultant.
Written for aspiring middle-to-senior managers working across business
at any scale, they offer solutions to the most cutting-edge issues
across modern business. Be your own expert and have the advice you need
at your fingertips.