The publishing landscape can be a tricky one to navigate. There are so
many aspects to authoring and publishing a book that it's easy for you
to make critical mistakes that can you off course and significantly
decrease your chances for success.
How many of the 50 biggest mistakes authors make are you making? When
you learn to avoid the biggest mistakes authors make you can greatly
enhance your chances for success in the publishing world.
In this insider's look at the worlds of publishing and book marketing
coauthors Rick Frishman, Bret Ridgway and Bryan Hane bring their 65
combined years of experience in the publishing world to you and share
their secrets to success. You'll learn:
How to master media and other key marketing channels authors should use
Keys to capturing the browsing buyer in bookstores and online
The new publishing landscape and how it impacts you
How to increase the readability of your book so readers keep coming back
How your book is the key piece of your own information marketing empire
And much, much more