Denison Hatch

(Author)

Million Dollar MailingsHardcover, 30 April 1997

Million Dollar Mailings
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Print Length
532 pages
Language
English
Publisher
Taylor Trade Publishing
Date Published
30 Apr 1997
ISBN-10
1566251621
ISBN-13
9781566251624

Description

Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.

Product Details

Author:
Denison Hatch
Book Format:
Hardcover
Country of Origin:
US
Date Published:
30 April 1997
Dimensions:
28.65 x 22.4 x 3.94 cm
ISBN-10:
1566251621
ISBN-13:
9781566251624
Language:
English
Location:
Chicago, IL
Pages:
532
Weight:
1796.22 gm

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