1 The Film Production Company Hollywood studios and industry analysis
Media industry studies and the independent production company Hong Kong
film companies: past and present Conclusion2 Hong Kong Film Industry in
Transition Industry in crisis Production companies in transformation
Conclusion3 Bringing the Old to the New: Formation and Development of
Milkyway Milkyway as a business entity Milkyway as a creative team
Conclusion4 From Hong Kong to the Mainland: Milkyway's Production and
Business Practices Establishing a brand for the Hong Kong audience
Expanding into the mainland Chinese market Conclusion5 In Defence of
Hong Kong: Milkyway Films' Domestic Critical Reception Hong Kong's film
community since the mid-1990s Milkyway films as mirrors of Hong Kong
Redefining Hong Kong cinema through Milkyway films Conclusion6 Shaping
Hong Kong Cinema's New Icon: Milkyway at International Film Festivals
Debut: specialised film festivals Breakthrough: Cannes, Berlin, Venice
and Toronto Beyond and after major festivals Conclusion7 Defining Hong
Kong Cinema through Distribution: Milkyway Films in the United States
The 'return' of Hong Kong film The 'disappearance' of Hong Kong identity
The Chinese connection Conclusion8 Building a Hong Kong Studio Brand:
Milkyway's Changing Image in Overseas Critical Reception Milkyway as an
invisible factory Milkyway as a period in Johnnie To's career Milkyway
as a house style and a brand per se Conclusion
