This is the first in-depth look at the development of the television
newscast, the most popular source of news for over forty-five years.
During the 1940s, most journalists ignored or dismissed television,
leaving the challenge to a small group of people working above New York
City's Grand Central Terminal. Without the pressures of ratings,
sponsors, company oversight, or many viewers, the group refused to
recreate newspapers, radio, or newsreels on the new medium. They
experimented, argued, tested, and eventually settled on a format to
exploit television's strengths. This book documents that process,
challenging common myths - including the importance of a popular anchor,
and television's inability to communicate non-visual stories - and
crediting those whose work was critical in the formation of television
as a news format, and illustrating the pressures and professional
roadblocks facing those who dare question journalistic traditions of any
era.