In today's crowded marketplace, WHAT DOES IT TAKE TO GROW your existing
dental practice or group? In Mastering Practice Growth, author Ian
McNickle shares the tips and resources that you need to... - create a
culture that supports operational excellence - develop a highly
effective marketing program to generate new patient leads and convert
those leads into new patients - increase your Google rankings, improve
your online reputation, and optimize your social media performance -
accurately track results and optimize ROI - scale up to multiple
locations or even a DSO