Helen T Boursier

(Author)

Marketing and Selling Black & White Portrait PhotographyPaperback, 1 March 2000

Marketing and Selling Black & White Portrait Photography
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Print Length
112 pages
Language
English
Publisher
Amherst Media
Date Published
1 Mar 2000
ISBN-10
1584280158
ISBN-13
9781584280156

Description

Photographers who specialize in black and white or who wish to add black-and-white portraiture to their repertoire will find invaluable tips in this complete marketing manual. This book shows photographers how set up black-and-white displays for maximum impact. It also discusses how to generate new business using posters, newsletters, mailers, and special promotions, where and when to advertise, and how to build business by donating services to local charities. A detailed look at other business specifics such as structuring an effective price schedule, helping clients pick final images, and adding special services--like hand-colored portraits--help photographers get their business in focus.

Product Details

Author:
Helen T Boursier
Book Format:
Paperback
Country of Origin:
US
Date Published:
1 March 2000
Dimensions:
27.94 x 21.69 x 0.76 cm
ISBN-10:
1584280158
ISBN-13:
9781584280156
Language:
English
Pages:
112
Publisher:
Weight:
390.09 gm

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