Principles of Economics focuses on seven core principles to
produce economic naturalists through active learning. By eliminating
overwhelming detail and focusing on core principles, students from all
backgrounds are able to gain a deeper understanding of economics.
Focused on helping students become "economic naturalists," people who
employ basic economic principles to understand and explain what they
observe in the world around them. COVID-19 pandemic content, analysis,
and examples further engage students.
With engaging questions, explanations, exercises and videos, the authors
help students relate economic principles to a host of everyday
experiences such as going to the ATM or purchasing airline tickets.
Throughout this process, the authors encourage students to become
"economic naturalists." Author developed Learning Glass concept overview
videos and Worked Problem videos give students an overview of
challenging and important concepts.
With new videos and engagement tools in Connect, like Application-Based
Activities, alongside SmartBook's adaptive reading experience, the 8th
edition enables instructors to spend class time engaging, facilitating,
and answering questions instead of lecturing on the basics.
