HOW DO YOU CREATE A COMPELLING BUSINESS CAPABLE OF HYPER GROWTH THAT CAN
TRULY MAKE A DENT IN THE UNIVERSE? BUILD A TEAM OF COMPETENT, CAPABLE
PEOPLE THAT LOVE WHAT THEY DO AND LOOK FORWARD TO MONDAY. Inside these
pages, Adam Witty will show CEOs and executives how he made the culture
of his company the top priority and won big, creating a profitably
growing enterprise that has him and his team members looking forward to
Mondays. Specifically, you will learn ... * Why a great company starts
with you *How to craft a noble purpose, core values, and BHAGs that
cause company-wide excitement and anticipation * How to translate your
purpose into a comprehensive plan that creates buy-in and alignment for
every employee * How to recruit and retain the best people * How to
invest in your people and love 'em to bring out their best