LOGO Style: Decorative/Modern/Postmodern/DigitalHardcover, 1 February 2017

Logo is one of the most crucial design elements in creating an identity, with its significance ever growing along with the exponential growth of production efficiency. What remains true is that for every brand, its logo should be recognizable while conveying certain messages through an appropriate design style. This book integrates various design styles in accordance with historical design and art movement--Decorative Style, Modernism, Postmodernism and Digital Era. To enhance readers' understanding of different logo styles, this book has invited six famouse designers to share their insights into these four categories, including Glenn Wolk from USA and Srdjan Vidakovic from Serbia, Daniel Garcia from USA, Taras Boychik from Ukraine, Holger Jacobs from UK and Esteban Oliva from Spain.