This is an invaluable and timely resource for attorneys who need a basic
grounding in the principles and financial standards of intellectual
property valuation, and who will also benefit from a basic review of the
core attributes, categories and permutations of the various intellectual
properties. This book's straightforward discussion is also useful for
bankers, financial professionals, and venture capitalists who want a
better understanding of the basic legal framework and current trends
affecting intellectual property, litigation, legislation, and
categorization of new forms of IP and related intangible assets.
**Table of Contents
**
Chapter 1: Intellectual Property Value and Valuation in a Changing
World
Chapter 2: Intellectual Property Valuation in the Changing World of
Legislation and Litigation
Chapter 3: Changing Valuation Standards and Methodologies
Chapter 4: Valuation Methodologies: Traditional and Accepted Certainty
of Valuation
Chapter 5: New, Developing, Proprietary, and Alternative Valuation
Methodologies
Chapter 6: Royalty Rates: The Ultimate Value Context
Chapter 7: Patent Valuation: Trends and Cases Contributed by David
Noble
Chapter 8: Trade Secrets Valuation: Trends and Cases Contributed by Evan
Loker
Chapter 9: Copyright Valuation: Trends and Cases
Chapter 10: Trademark Litigation: Trends and Cases with Contributions
from Pierce Urban
Chapter 11: Right of Publicity Analysis and Valuation
Chapter 12: International Arbitration Valuation and Case Studies
Chapter 13: Valuation of Application Based, Digital Platform Ventures,
and Internet Assets
Chapter 14: The Future of Intellectual Property and Valuation