International Communication examines the profound changes that have
taken place, and are continuing to take place at an astonishing speed,
in international media and communication since the beginning of the new
millennium.
Building on the success of the first edition, the second edition maps
out the expansion of media and telecommunications corporations within
the macro-economic context of liberalization, deregulation, and
privatization. It then goes on to explore the impact of such growth on
audiences in different cultural contexts and from regional, national,
and international perspectives. Each chapter contains engaging case
studies on topics that exemplify the main concepts and arguments,
including Al-Jazeera, the global reach of Bollywood, and the
globalization of "reality television." International Communication,
Second Edition, is essential reading for all communication and media
studies
Features
* The only single-authored volume that deals coherently with the
complex global, political, economic, and technological contexts in which
media and culture operate.
* Fully updated to include developments since the beginning of the new
millennium.
* New case studies throughout, including the "Murdochization" of media,
the Al-Jazeera phenomenon, mobile communication, and China and global
media.
* New pedagogical features, including discussion questions, suggestions
for further reading, and notes on key terms.
