Tama Leaver

(Author)

Instagram: Visual Social Media CulturesPaperback, 10 February 2020

Instagram: Visual Social Media Cultures
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Part of Series
Digital Media and Society
Print Length
256 pages
Language
English
Publisher
Polity Press
Date Published
10 Feb 2020
ISBN-10
1509534393
ISBN-13
9781509534395

Description

Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010.

In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues.

Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.

Product Details

Authors:
Tama LeaverTim HighfieldCrystal Abidin
Book Format:
Paperback
Country of Origin:
GB
Date Published:
10 February 2020
Dimensions:
20.83 x 14.48 x 2.29 cm
ISBN-10:
1509534393
ISBN-13:
9781509534395
Language:
English
Pages:
256
Publisher:
Weight:
385.55 gm

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