Marlon Quintero

(Author)

Innovation for Media Content Creation: Tools and Strategies for Delivering Successful ContentHardcover, 1 June 2015

Innovation for Media Content Creation: Tools and Strategies for Delivering Successful Content
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Print Length
344 pages
Language
English
Publisher
J. Ross Publishing
Date Published
1 Jun 2015
ISBN-10
1604271043
ISBN-13
9781604271041

Description

Innovation for Media Content Creation provides a fresh approach to the strategic, logistic, creative, and managerial aspects of media content and television programming development. Mr. Quintero has taken the philosophy and methodologies of innovation that have traditionally been confined to use in product development and manufacturing or technological environments, and applied it in the media industry. This well-organized, step-by-step guide provides the framework and tools needed to deliver innovative, creative content successfully and consistently in today's multi-platform television landscape. Executives, creative professionals, and students alike will find value in this one-of-a-kind book.

Product Details

Author:
Marlon Quintero
Book Format:
Hardcover
Country of Origin:
US
Date Published:
1 June 2015
Dimensions:
22.86 x 15.24 x 2.29 cm
ISBN-10:
1604271043
ISBN-13:
9781604271041
Language:
English
Location:
Florida
Pages:
344
Weight:
544.31 gm

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