Innovation and Entrepreneurship 3rd Edition is an
accessible text on innovation and entrepreneurship aimed specifically at
undergraduate students studying business and management studies, but
also those on engineering and science degrees with management courses.
The text applies key theories and research on innovation and
entrepreneurship and then reviews and synthesises those theories and
research to apply them in a much broader and contemporary context,
including the corporate and public services, emerging technologies and
economies, and sustainability and development and creating and capturing
value from innovation and entrepreneurship. In this third edition the
authors continue to adopt an explicit process model to help organise the
material with clear links between innovation and entrepreneurship.
This text has been designed to be fully integrated with the Innovation
Portal at www.innovation-portal.info, which contains an extensive
collection of additional resources for both lecturers and students,
including teaching resources, case studies, media clips, innovation
tools, seminar and assessment activities and test questions.