Harvard Business Review

(Author)

Influencia Y Persuasión. Serie Inteligencia Emocional HBR (Influence and Persuasion Spanish Edition)Paperback, 11 February 2019

Influencia Y Persuasión. Serie Inteligencia Emocional HBR (Influence and Persuasion Spanish Edition)
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Part of Series
Serie Inteligencia Emocional
Language
Spanish
Publisher
Reverte Management (Rem)
Date Published
11 Feb 2019
ISBN-10
8494949314
ISBN-13
9788494949319

Description

Para cambiar la mente es importante transformar los corazones. Las últimas investigaciones demuestran que apelar a las emociones puede fortalecer y afianzar tu autoridad como líder. Escrito por reputados especialistas de la Harvard Business Review en temas de inteligencia emocional en el entorno profesional, el libro ofrece estrategias generales para desarrollar la capacidad de influencia, así como pequeñas tácticas para persuadir a los demás.

Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader. This book highlights that research and shows you how to act on it, presenting both comprehensive frameworks for developing influence and small, simple tactics you can use to convince others every day.

Product Details

Author:
Harvard Business Review
Book Format:
Paperback
Country of Origin:
US
Date Published:
11 February 2019
Dimensions:
17.78 x 12.45 x 1.27 cm
ISBN-10:
8494949314
ISBN-13:
9788494949319
Language:
Spanish
Location:
Barcelona
Weight:
158.76 gm

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