The legendary artist Pablo Picasso took baths when he was in need of new
ideas for his work. Other people take walks in the park or visit an art
gallery or watch YouTube in an attempt to spark their creativity and
imagination. This book inspires us to work harder with our
creativity"both as individuals and companies. Being creative is now
critical in our careers, but most people regard creativity as somewhat
mystical, slippery, and a rare entity. In fact, all of us are capable of
creativity"if that is what we want. Often, it is about having the right
mindset and finding the right spark to set off your creativity. This
book contains wonderful stories of people from different
backgrounds"such as opera, architecture, science, art, sports, toys,
film, and technology"and how they find and use their creativity. It
includes practical tips and tricks to help you lead a more creative and
imaginative life at work and home.