The only DP Business and Management text developed with the IB, rigorous
exam support gives unrivalled insight into IB assessment and drives high
achievement. Written by experienced IB teachers and workshop leaders,
this fully updated edition offers unrivalled coverage of the new 2014
syllabus. With the most comprehensive coverage of all the SL and HL
topics, a special focus on concept-based learning helps fully embed this
new requirement - all the essential concepts are integrated at every
stage, including change, culture and globalization. Thoroughly matched
to the IB philosophy and encouraging a truly outward-looking approach,
case studies and TOK connections ensure a firm understanding of today's
increasingly international business environment.
- The most comprehensive coverage of the new 2014 syllabus, written
by experienced IB teachers and workshop leaders
- Completely overhauled to comprehensively build the in-depth subject
knowledge learners need for success
- Fully embeds the new concept-based learning requirement,
addressing all of the key concepts that underpin the new syllabus
including change, globalization and culture
- Relevant case studies and a strong international focus
- Rigorously prepares students for assessment, with the only
assessment support directly from the IB driving high achievement
- Thoroughly embraces the IB approach, with a strong focus on TOK,
the learner profile
- Fully comprehensive and directly supporting Study Guide cements
all the key theory, for the best performance in assessment
About the series:
IB Diploma Course Books are essential resource materials designed in
cooperation with the IB to provide students with extra support through
their IB studies. Course Books provide advice and guidance on specific
course assessment requirements, mirroring the IB philosophy and
providing opportunities for critical thinking.
