This is a practical handbook. Its aim is to help engineers and others
with a technical background to communicate effectively with
non-technical people. Effective communication is essential for both
individual and corporate success in business.
The book gives a framework for planning a business communication:
deciding its purpose, aim, scope and structure. It deals with spoken and
written communication, with presentations and meetings, and with the use
of modern IT systems. There are questions to help you use the book
effectively and to construct an action plan for further reading.
Effective communication is a skill: we can all do better if we try. This
book will help you to improve, thus bridging some of the common barriers
in business.