Viktor Lee

(Author)

How Firms Can Strategically Influence Open Source Communities: The Employment of 'Men on the Inside' (2012)Paperback - 2012, 14 November 2011

How Firms Can Strategically Influence Open Source Communities: The Employment of 'Men on the Inside' (2012)
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Part of Series
Forschungs-/Entwicklungs-/Innovations-Management
Print Length
193 pages
Language
English
Publisher
Gabler Verlag
Date Published
14 Nov 2011
ISBN-10
3834933872
ISBN-13
9783834933874

Description

Firms have discovered that open source (OS) communities can be valuable

sources of innovation. However, the access for firms to these communities

turned to be intricate. One proven way of how firms can enter OS communities is via their personnel ("men on the inside"). Focusing on firmsponsored OS communities, Viktor Lee detects the specific functions of

MOI and how these individuals influence the community network by applying a comparative case study of two OSS firms. A netnographic and social network analysis of the community interactions of over 12,000 individuals was conducted. He concludes that firms can succeed in integrating a community into the firm's development process with the help of the MOI.

Product Details

Author:
Viktor Lee
Book Edition:
2012
Book Format:
Paperback
Country of Origin:
DE
Date Published:
14 November 2011
Dimensions:
21.01 x 14.81 x 1.17 cm
ISBN-10:
3834933872
ISBN-13:
9783834933874
Language:
English
Location:
Wiesbaden
Pages:
193
Publisher:
Weight:
263.08 gm

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