Harvey Mackay takes readers back to the most basic tool that all of
our speech is composed of; the alphabet.
In The ABCs of Business Success, each individual letter holds a sacred
significance in business, relationships, and life itself.
In his classic "to-the-point" style, Harvey casts light upon the
keystone concepts in the most foundational areas of business. The format
of the book is delightful and engaging, with each section composed of an
alphabetical list, encapsulating all of the most pertinent knowledge for
readers. Each list mirrors Harvey's own meticulous level of organization
that he brings to his businesses, speaking and writing careers, and his
widespread community involvement.
The ABCs of Business Success strikes a fine balance of both humor and
seriousness, marrying something as light-hearted as the humble alphabet
with advanced entrepreneurial concepts. With an extensive and nuanced
career, Harvey has no shortage of experience to share with his readers
to give them an edge over the competition.
Putting the alphabet on center stage, this book takes new students as
well as seasoned pros to their maximum performance. If you thought that
the ABCs would only be relevant in kindergarten, Harvey is here to take
you back to school!
