Where does business come from? That's the question every real estate
agent asks but few have a truthful answer for.
In an industry constantly selling the easy button and overrun with shiny
widgets, agents are pulled in multiple directions at once, each
promising that if they just do this, their dreams of success and fortune
will come true.
After 20 years in the business, thousands of home sales, and hundreds of
thousands of coaching calls, Tim and Julie Harris tell the hard truths
about what it really takes to make it in real estate.
The new, revised edition of Harris Rules outlines specific,
actionable, and proven rules of engagement that any agent--rookie or
veteran--can count on as they pursue their real-estate funded goals and
dreams. Harris Rules lays the groundwork, beginning with how agents
need to think about the business. Moving them forward with a
step-by-step action plan, Tim and Julie show agents how to create
longevity by scaling the business and then teach them how to monetize
it.
In this book, you'll learn:
- How to control your mindset to get more things done, even when you
don't feel like it
- The ideal schedule of a top-producing agent and how to focus it on
what matters, profit
- Why you can't rely on only one method of generating leads
- How to use the proven Seven-Step Listing Process to win the listing
virtually every time
- How to really achieve financial freedom
With all-new case studies, resources, and Q&As for the highly motivated
agent, Harris Rules covers tricky topics with much-needed frankness:
making a profit, why having a team isn't the golden calf, gaining
multiple lead sources (that you don't have to pay for!), focusing on
listings, and the fact that repetitious boredom does pay off.
Tim and Julie will tell you the truth: Harris Rules is the savvy
agent's all-inclusive, no-BS guide to succeed in real estate.