The global financial crisis that erupted in 2008 exposed the flaws in
many investment strategies. This book explores the controversies that
surround the management of wealth and provides guidance on how to
construct investment strategies that are appropriate for each investor.
With its detailed analysis, supported by data and anecdotes, it is above
all a practical guide. It shows how the insights of behavioural analysis
are widely reflected in investor behaviour, while emphasising the
importance of basing investment strategy on the principles of
traditional finance. And it takes into account new research into
behavioural and traditional finance which has created new understandings
of what investors want to achieve and investors' customary mistakes.
This third fully updated and extensively revised edition includes a wide
analysis of alternative investments such as art and wine.