This edited book engages with the richly interdisciplinary field of
business and professional communication, aiming to reconcile the
prescriptive ambitions of the US-centred business communication
tradition with the more descriptive approach favoured in discourse
studies and applied linguistics. A follow-up to the award-winning book
The Ins and Outs of Business and Professional Discourse Research
(Palgrave Macmillan, 2016), this volume brings together scholars and
their recent work from wide-ranging business and professional settings
to engage with the question of what counts as good data. The authors
focus on four key themes - authenticity, triangulation, background and
relevance - to shine a light on business and professional discourse as
essential contextual and intertextual. This book will be of interest to
scholars working in applied linguistics, sociolinguistics, and business
communication, but also other social scientists interested in a range of
perspectives on oral, written and digital language use in workplace
settings.