John Stark

(Author)

Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question (2007)Hardcover - 2007, 13 August 2007

Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question (2007)
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Part of Series
Decision Engineering
Print Length
215 pages
Language
English
Publisher
Springer
Date Published
13 Aug 2007
ISBN-10
1846289149
ISBN-13
9781846289149

Description

Based on interviews with top executives from companies of different sizes and in different industries, this book explains the benefits and challenges of Global Product Development. "Global Product" provides examples from many companies, draws conclusions about best practices, and shows how to manage the innovation, development and support of Global Products. The author is the President of John Stark Associates, a leading service provider in the Product Lifecycle Management (PLM) market, and has published numerous articles and books in the field.

Product Details

Author:
John Stark
Book Edition:
2007
Book Format:
Hardcover
Country of Origin:
DE
Date Published:
13 August 2007
Dimensions:
23.88 x 16.31 x 1.85 cm
ISBN-10:
1846289149
ISBN-13:
9781846289149
Language:
English
Location:
London
Pages:
215
Publisher:
Weight:
521.63 gm

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