Oz Almog

(Author)

Generation Y: Generation Snowflake?Paperback, 23 April 2019

Generation Y: Generation Snowflake?
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Print Length
272 pages
Language
English
Publisher
Vallentine Mitchell
Date Published
23 Apr 2019
ISBN-10
1912676060
ISBN-13
9781912676064

Description

Generation Y (Millennials), born in the 1980s and 1990s, came of age during a period of unprecedented accelerated economic growth. These young secular women and men were shaped by a society that was fast becoming more self-critical and cynical, conflictual, entrepreneurial, consumer and media-oriented, individualistic and globalized. They are the self-centered children of the digital age, raised as princes and princesses, shielded by their teachers and parents' words of praise and affirmation. What is the cultural DNA of today's youth? Based on extensive research this book provides answers to these key questions. Although it concentrates on Israeli society, most of the generational traits and their sociological interpretations are applicable all over the western world.

Product Details

Authors:
Oz AlmogTamar Almog
Book Format:
Paperback
Country of Origin:
US
Date Published:
23 April 2019
Dimensions:
22.86 x 15.49 x 2.29 cm
ISBN-10:
1912676060
ISBN-13:
9781912676064
Language:
English
Pages:
272
Weight:
453.59 gm

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