Game Changers is a collective MasterMind effort of leading entrepreneurs
teaching their latest strategies to help you succeed in this new
economy. Whether starting a business from scratch, or realigning your
marketing and sales programs for established products and services, this
book will teach you fresh and recently tested successful methods you
need to know (and pitfalls to avoid). These methods are as different
from those used by the baby boomer generation as the abacus is from the
computer.