Research and recent media would indicate that the public perception of
the banking industryhas changed significantly over the previous decade.
This would largely be in tandem with theprogression of many global
economies from high levels of economic growth to currentlyexperiencing
severe financial difficulties. Consequently, this paper examines the
effects ofthe financial crisis on individuals who are currently employed
within the Irish bankingindustry. It seeks to explain and provide a
rationale for the degree of public condemnationwhich has become
associated with this industry. Principally, however, this paper will
addressthe more personal consequences of such public odium on bank
officials themselves, and alsoexamine how such individuals have learned
to cope with engaging with their stigmatisedprofessional lives.At
present bank officials (regardless of their hierarchical position) have
had similar experiences to that of the dirty worker, and are being
widely regarded by the public in a similar vein. Accordingly, this would
beg the question: 'Are Bankers Our New Dirty Workers?'