"No two exit experiences are exactly alike. Some people wind up happy
with the process and satisfied with the way it turned out while others
look back on it as a nightmare. The question I hope to answer in this
book is why. What did the people with 'good' exits do differently from
those who'd had 'bad' exits?"
When pioneering business journalist and Inc. magazine editor at large
Bo Burlingham wrote Small Giants, it became an instant classic for its
original take on a common business problem--how to handle the pressure
to grow.
Now Burlingham is back to tackle an even more common problem--how to
exit your company well. Sooner or later, all entrepreneurs leave their
businesses and all businesses get sold, given away, or liquidated.
Whatever your preferred outcome, you need to start planning for it while
you still have time and options. The beautiful part is that if you start
early enough, the process will lead you to build a better, stronger,
more resilient company, as well as one with a higher market value.
Unfortunately, most owners don't start early enough--and pay a steep
price for their procrastination.
Burlingham interviewed dozens of entrepreneurs across a range of
industries and identified eight key factors that determine whether
owners are happy after leaving their businesses. His book showcases the
insights, exit plans, and cautionary tales of entrepreneurs such as
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Ray Pagano founder of a leading manufacturer of housings for
security cameras. He turned down a bid for his company and instead
changed his management style, resulting in a subsequent sale for four
times the original offer.
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Bill Niman founder of the iconic Niman Ranch, which revolutionized
the meat industry. He learned about unhappy exits when he was forced
to sell to private equity investors, leaving him with nothing to show
for his thirty-five years in business.
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Gary Hirshberg founder of organic yogurt pioneer Stonyfield Farm.
He pulled off the nearly impossible task of finding a large company
that would buy out his 275 small investors at a premium price while
letting him retain complete control of the business.
Through such stories, Burlingham offers an illuminating and
inspirational guide to one of the most stressful, and yet potentially
rewarding, processes business owners must go through. And he explores
the emotional challenges they face at every step of the way.
At the end of the day, owning a business is about more than selling
goods and services. It's about making choices that shape your entire
life, both professional and personal. Finish Big helps you figure out
how to face your future with confidence and be able to someday look back
on your journey with pride.