This book explores the links between tourism and festivals and the
various ways in which each mobilises the other to make social realities
meaningful. Drawing upon a series of international cases, festivals are
examined as ways of responding to various forms of crisis - social,
political, economic - and as a way of re-making and re-animating spaces
and social life. Importantly, this book locates festivals in the
constantly changing, socio-economic and political contexts that they
always operate in and respond to - contexts that are both historical and
modern at the same time. Tourism is bound closely together with such
contexts; feeding and challenging festivals with audiences that are
increasingly transient and transnational. Tourism interrogates notions
of ritual and tradition, shapes new spaces and creates, and renews,
relationships between participants and observers. No longer can we
dismiss tourists simply as value neutral and crass consumers of
spectacle, nor tourism as some inevitable commercial force. Tourism is
increasingly complicit in the festival processes of re-invention, and in
forming new patterns of social existence.