Conquering the dating market--from an economist's point of view
After more than twenty years, economist Paul Oyer found himself back on
the dating scene--but what a difference a few years made. Dating was now
dominated by sites like Match.com, eHarmony, and OkCupid. But Oyer had a
secret weapon: economics.
It turns out that dating sites are no different than the markets Oyer
had spent a lifetime studying. Monster.com, eBay, and other sites where
individuals come together to find a match gave Oyer startling insight
into the modern dating scene. The arcane language of economics--search,
signaling, adverse selection, cheap talk, statistical discrimination,
thick markets, and network externalities--provides a useful guide to
finding a mate. Using the ideas that are central to how markets and
economics and dating work, Oyer shows how you can apply these ideas to
take advantage of the economics in everyday life, all around you, all
the time.
For all online daters--and for anyone else swimming in the vast sea of
the information economy--this book uses Oyer's own experiences, and
those of millions of others, to help you navigate the key economic
concepts that drive the modern age.