The book develops and refines the key productive skills of writing and
speaking in real-life contexts. It provides guidelines and models to
enable you to manage your tasks more effectively and efficiently in
English. Further, it highlights the underlying structural differences
between communicating professionally in German and in English e.g,
directness versus indirectness.
- What's in it? The focus is on best practice in a variety of
business-oriented scenarios, from how to write effective emails and
letters, reports, and promotional copy to how to give presentations with
impact, influence people, give and receive feedback, and deal with
complaints tactfully.
- How do you use it? The book is for you to dip in and out of to help
you refine your business skills. Look for the topic you need in the
Contents and then you'll find best-practice guidelines, examples and
exercises with a key.
- Why use this book? It's written by native English business
practitioners and only contains authentic materials. It's practical,
easy-to-use, and up-to-date.