Academic Paper from the year 2018 in the subject Business economics -
Company formation, Business Plans, grade: 78.00, course: LRPM, language:
English, abstract: This paper seeks to review the asos.com case in
attempts to critically evaluate various themes affecting the fashion
industry in the contemporary environment. The findings will be used to
establish various strategies that will continue to affect the fashion
industry in the next five years. Lastly, the report will develop several
recommendations based on the inferences obtained from the critical
evaluation and analysis of the asos.com case study. Most industries have
experienced radical changes in the last few decades as a result of
emerging themes commercial undertakings. Particularly, the fashion
retail industry has also experienced radical changes due to emerging
issues.