Business education and business research has often been criticized by
the business community, which claims that much of it is mainly directed
at the establishment of teachers and researchers themselves, instead of
distributing their knowledge to the business community. It may seem that
many universities and other research institutions have turned into mere
`knowledge manufacturers', where the emphasis is more on the output
volume than on quality of relevance, with little or no consideration for
the end users.
As universities and corporations attempt to prepare management to be
alert to future changes, improved and even brand new teaching
methodologies are required. The main focus of the present volume is on
the distribution and selection of new knowledge. How can business
educators deliver new knowledge to students and the business community
more rapidly than before? How should we define the core business
curriculum when new knowledge becomes old knowledge?