Whether you are a business manager, teacher, writer, technician, or
student, you'll find Drawing on the Artist Within the most effective
program ever created for tapping your creative powers. Profusely
illustrated with hundreds of instructional drawings and the work of
master artists, this book is written for people with no previous
experience in art.
AH-HA! I SEE IT NOW!
Everyone has experienced that joyful moment when the light flashes on --
the Ah-Ha! of creativity.
Creativity. It is the force that drives problem-solving, informs
effective decision-making and opens new frontiers for ambition and
intelligence. Those who succeed have learned to harness their creative
power by keeping that light bulb turned on.
Now, Betty Edwards, author of Drawing on the Right Side of the Brain,
the million-copy best-seller that proved all people can draw well just
as they can read well, has decoded the secrets of the creative process
to help you tap your full creative potential and apply that power to
everyday problems. How does Betty Edwards do this? Through the power of
drawing -- power you can harness to see problems in new ways.
You will learn how the creative process progresses from stage to stage
and how to move your own problem-solving through these key steps:
* First insight
* Saturation
* Incubation
* Illumination (the Ah-Ha!)
* Verification
Through simple step-by-step exercises that require no special artistic
abilities, Betty Edwards will teach you how to take a new point of view,
how to look at things from a different perspective, how to see the
forest and the trees, in short, how to bring your visual, perceptual
brainpower to bear on creative problem-solving.
