Yuniya Kawamura

(Author)

Doing Research in Fashion and Dress: An Introduction to Qualitative MethodsPaperback, 9 January 2020

Doing Research in Fashion and Dress: An Introduction to Qualitative Methods
Qty
1
Turbo
Ships in 2 - 3 days
Only 2 left
Free Delivery
Cash on Delivery
15 Days
Free Returns
Secure Checkout
Buy More, Save More
Print Length
176 pages
Language
English
Publisher
Bloomsbury Visual Arts
Date Published
9 Jan 2020
ISBN-10
135008977X
ISBN-13
9781350089778

Description

Whether you're investigating fashion as a material object, an abstract idea, a social phenomenon, or a commercial system, qualitative techniques can further your understanding of almost any research topic.

Doing Research in Fashion and Dress begins by guiding you through a brief history of fashion studies, and the debates surrounding it, before introducing key qualitative methodological approaches, including ethnography, semiology, and object-based research. Detailed case studies demonstrate how each methodology is used in practice. These case studies include Japanese subcultures, fashion photography blogs and semiotic studies of fashion magazine shoots and advertisements. This second edition also features a new chapter on internet sources and online ethnography, reflecting the adoption of social media tools not only by industry practitioners but also by academics.

By contextualizing history, theory and practice Doing Research in Fashion and Dress offers:
-A systematic examination of qualitative research methods in fashion studies in social sciences.
-A practical guide for anyone wishing to conduct fashion research in academia or in the business world.
-An accessible grounding in contemporary fashion studies literature.

Product Details

Author:
Yuniya Kawamura
Book Format:
Paperback
Country of Origin:
US
Date Published:
9 January 2020
Dimensions:
23.11 x 15.49 x 0.51 cm
ISBN-10:
135008977X
ISBN-13:
9781350089778
Language:
English
Location:
New York
Pages:
176
Weight:
272.16 gm

Related Categories


Need Help?
+971 6 731 0280
support@gzb.ae

About UsContact UsPayment MethodsFAQsShipping PolicyRefund and ReturnTerms of UsePrivacy PolicyCookie Notice

VisaMastercardCash on Delivery

© 2024 White Lion General Trading LLC. All rights reserved.