In Do More Good, Bill McKendry provides incredible insights and tips
from his over thirty-five years of helping nonprofit organizations
expand their reach and become more effective in their communication, and
he provides a blueprint for expanding your brand's impact.
Giving nonprofit leaders the tools and decision-making power to move
their organization from good to growth so they can DO MORE GOOD.
If you're passionate about doing good work for a cause--what birthed
that desire in you?
Somewhere, somehow, you were stirred by your experiences to do good
things in this world. You also decided that you didn't just want to make
a living and survive--you wanted to make a difference.
That's why communicating effectively and maximizing your organization's
potential are so critical. Raising funds and public awareness are
challenging enough for any nonprofit leader, but communicating well is
really the fuel that will advance and grow your mission.
Author and entrepreneur Bill McKendry is one of the leading authorities
on nonprofit branding and marketing. In Do More Good, he provides
incredible insights and tips from his over thirty-five years of helping
nonprofit organizations expand their reach and become more effective in
their communication. He shares dozens of examples and stories from his
captivating career (including spending a day as a homeless man and
shooting a commercial with Mother Teresa). Do More Good contains the
blueprint you need to magnify your brand's impact. With Bill's helpful
advice and unique perspectives, you and your team will be inspired and
equipped to do even more good.
