This book is about disruption. About doing things differently. About
having ideas that will change the world. That will at least change your
world. It's also about delivering those ideas. Do Disrupt is an
interactive workbook that will help you create or refine your business
idea and take it from concept to market. It will encourage you to define
your customer, identify the competition... and then out-smart them.
You'll also find out why you need a chat with your Nan and a tape
measure. If you're starting a new business or you're the rebel inside,
it's not enough to shake things gently. It's about thinking big. Being
innovative. Making a difference.