The Digital Age is having a broad and profound impact on companies and
entire industries. Rather than simply automate or embed digital
technology into existing offerings, your business needs to rethink
everything. In this practical book, three ThoughtWorks professionals
provide a game plan to help your business through this transformation,
along with technical concepts that you need to know to be an effective
leader in a modern digital business.
Chock-full of practical advice and case studies that show how businesses
have transitioned, this book reveals lessons learned in guiding
companies through digital transformation. While there's no silver bullet
available, you'll discover effective ways to create lasting change at
your organization.
With this book, you'll discover how to:
- Realign the business and operating architecture to focus on customer
value
- Build a more responsive and agile organization to deal with speed and
ambiguity
- Build next generation technology capability as a core differentiator