Ivana Markova

(Author)

Dialogue in Focus Groups: Exploring Socially Shared KnowledgePaperback, 1 November 2007

Dialogue in Focus Groups: Exploring Socially Shared Knowledge
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Part of Series
Studies in Language and Communication
Part of Series
Studies in Language and Communication (Equinox Paperback)
Print Length
252 pages
Language
English
Publisher
Equinox Publishing (UK)
Date Published
1 Nov 2007
ISBN-10
1845530500
ISBN-13
9781845530501

Description

In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an introduction to understanding focus groups as analytical means exploring socially shared knowledge, e.g. social representations of AIDS, biotechnology or democracy, beliefs and lay explanations of social phenomena. The main emphasis of the book is to examine how to analyse interaction and ideas expressed in focus groups. The book considers, first, different kinds of dynamic interdependencies among participants who hold the diverse and heterogeneous positions. Second, it explores circulations of ideas and contents in focus groups. More generally, the book is concerned with

Product Details

Authors:
Ivana MarkovaPer LinellMichele Grossen
Book Format:
Paperback
Country of Origin:
GB
Date Published:
1 November 2007
Dimensions:
24.46 x 14.07 x 1.32 cm
ISBN-10:
1845530500
ISBN-13:
9781845530501
Language:
English
Location:
Sheffield
Pages:
252
Weight:
385.55 gm

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