How do you decide the best course of action for your company to take
advantage of new opportunities? You must develop a business case to
explore multiple alternatives before making a recommendation to support
a particular option. This book shows you how to use a business case to
define an opportunity, identify and analyze alternatives, and present
your final recommendation to key stakeholders. You'll learn to
- Clearly define the opportunity you'll want to address in your
business case
- Identify and analyze a range of alternatives
- Recommend one option and assess its risks
- Create a high-level implementation plan for your proposed
alternative
- Communicate your case to key stakeholders