How do you start a design project? How can you generate ideas and
concepts in response to a design brief? How do other designers do it?
This book will answer all these questions and more.
Now in its second edition, the highly popular Design Thinking for
Visual Communication identifies methods and thought processes used by
designers in order to start the process that eventually leads to a
finished piece of work. Step-by-step guidance for each part of the
process is highlighted by real-life case studies, enabling the student
to see teaching in practice. This focus on ideas and methods eschews an
abstract, academic approach in favour of a useable approach to design as
a problem-solving activity.
The new edition now includes contributions from a broader international
range of design practices and adds depth to existing case studies by
looking in greater detail at some of the processes used.