This book examines the ways in which cultural and creative industries
can drive entrepreneurship, innovation, sustainability and overall
regional development. It will address such issues as (1) the technical
(tangible) components of creative and cultural industries in relation to
innovation; (2) the intangible components of creative and cultural
industries in relation to services provided; (3) the relationship
between tangible and intangible components and economic and social
innovation; and (4) the ways in which creative and cultural industries
effect and influence regional sustainability and development.
Cultural and creative industries and the creative economy as a whole
have been increasingly prevalent in research literature because of their
role in driving economic and social development. Cultural and creative
industries also enable other forms of entrepreneurship and innovation
beyond the traditional, technology-based focus of innovation, thereby
enhancing regional growth and development through these channels. The
contributions presented in this book discuss the main issues,
challenges, opportunities and trends of cultural and creative industries
through conceptual analysis and cases studies from different world
regions. Featuring research from industries such as art, health care,
beer and wine and education, this book provides researchers, academics,
professionals and policy makers with a detailed examination of the
development and potential of cultural and creative industries in
regional and global economies.