Everyone knows about the business potential represented by the huge
millennial age group. But how do you manage the next generation
millennial sales force required to reach this gigantic market?
Meet your new sales force: They love collaboration, live and breathe
technology, and happily bring assignments home. They also show up late,
resist authority, text their friends in meetings, and job hop like
there's no tomorrow.
You can bark orders all you want, but it won't work with millennials. To
get great sales results, you need to let go of old school approaches and
learn to speak their language.
Creating Sales Stars is your field guide to managing today's emerging
sales professionals. Packed with generational insights and surefire
strategies, the book helps you:
- Create a back bench of future sales leaders
- Fire them up and keep them focused on sales
- Establish a fun, meaningful environment
- Train them and retain them
- Apply the right pressure
- Teach without preaching
- Ensure they feel valued
- Mine their tech savvy
Millennials crave feedback, flexibility, and opportunities to grow.
Creating Sales Stars shows how to give them what they need--and
achieve the results you want.
