What does it mean to be human-centric?
The Convergence is here. Each day the human race becomes more connected
and interdependent. There is no longer a choice in the matter. There is
no turning back.
All aspects of human life are rapidly converging at an intersection of
people, business, and environment. With potential for either a historic
integration or catastrophic collision, leaders have two clear choices:
remain committed to profits above all else; or shift to a human-centric
approach that embraces this convergence.
Author Deborah Westphal, a leader in future-focused strategy, leverages
her experiences working with some of the world's most innovative
business leaders, to show how the interests of people (as human beings,
not customers), overlap with those of companies in ways never before
seen. Convergence charts the path forward for those leaders―particularly
in business―who seek to shift to a human-centric mental model. This
approach addresses realities from our converging world not necessarily
related to a company's business operations, often integrating a tangible
response with a change in the company's core values. Simply put, to be
human-centric prioritizes the success of people and redefines success
for a company.
"Westphal's Convergence is a call to action to create the future of
humanity rather than stand by. Her words of wisdom and lessons shared
cannot be more timely than in this very moment when humanity is in
crisis. In the midst of COVID-19, environmental disaster, and ever
accelerating technological change, Convergence makes the case for
authentic leadership and challenges us to rethink our primary purposes
of doing business: to serve humanity." -- Diana Rau, Chief Experience
Officer & Cofounder, twine.nyc Forbes 30 Under 30
